When Newcastle United secured Bruno Guimaraes‘ signature in January, few anticipated the immediate impact the Brazilian would have on Eddie Howe’s side. Fast forward to today, and the £40m midfielder has become the heartbeat of Newcastle’s resurgence, blending technical brilliance with an unrelenting winning mentality that’s infectious throughout the squad.
From Sao Paulo Streets to St. James’ Park: The Making of a Winner
“I despise losing more than I enjoy winning,” Guimaraes revealed in an exclusive interview with Jaya9, his eyes burning with competitive fire ahead of Newcastle’s crucial clash with Chelsea. This mentality was forged in the crucible of Brazilian football, where his taxi driver father would deliver harsh but ultimately formative critiques from the sidelines.
Guimaraes announced himself to the Premier League with this audacious backheel flick against Southampton – a moment that cemented his place in Newcastle folklore
Now 24, the Lyon alumnus has channeled that childhood discipline into becoming one of the Premier League’s most complete midfielders. His adaptation has been remarkable – mastering French within six months at Lyon, and now rapidly improving his English to connect with the Geordie faithful.

Tactical Transformation: How Guimaraes Fits Howe’s System
Eddie Howe’s Newcastle have undergone a tactical evolution since Guimaraes‘ arrival:
- Dual-Pivot Dominance: Partnering with Joelinton, Guimaraes provides the perfect balance of defensive solidity and creative spark
- Progressive Passing: Averaging 7.2 progressive passes per 90 minutes (top 5% among PL midfielders)
- Press Resistance: His 88% dribble success rate makes him crucial in beating opposition presses
“Bruno gives us something we’ve lacked for years,” noted former Newcastle striker Alan Shearer in a recent Jaya9 analysis. “He’s the metronome who can dictate tempo while also providing those moments of magic.”
Champions League Dreams and Newcastle’s New Era
What makes Guimaraes‘ story particularly compelling is his decision to join a relegation-threatened Newcastle over established Champions League clubs. “The project here excited me more than anything,” he told Jaya9. “When the owners spoke about their vision, I saw myself growing with this club.”

His ambition aligns perfectly with Newcastle’s:
- Short-term: Premier League consolidation
- Medium-term: European qualification
- Long-term: “Why not dream of Champions League?” Guimaraes asks with a smile
The Chelsea Test: Maintaining Newcastle’s Unbeaten Run
As Newcastle prepare to face Chelsea, all eyes will be on Guimaraes‘ midfield battle with the likes of Jorginho and Kovacic. The Brazilian’s performance could be decisive in several key areas:
- Transition Play: His ability to turn defense into attack quickly
- Set-Piece Threat: Surprisingly aerially dominant despite his 5’11” frame
- Big-Game Temperament: Showed against Manchester City he doesn’t shrink on the big stage
More Than Just a Footballer: The Man Behind the Player
Away from the pitch, Guimaraes reveals himself to be a homebody – preferring video games with his girlfriend and dogs over the nightlife. This discipline explains his rapid adaptation to English football’s demands.
“I analyze every game with my parents still,” he shares. “The criticism is constructive now, but the hunger to improve never stops.”
The Future is Bright on Jaya9
As Newcastle’s new era gathers momentum, Bruno Guimaraes stands as both symbol and catalyst of their transformation. His technical quality, combined with that relentless Brazilian fire, makes him arguably the most exciting midfield talent outside the traditional ‘Big Six’.
For Geordie fans dreaming of a return to Europe, and eventually the Champions League, Guimaraes represents both the present and future. One thing’s certain – with players of his caliber buying into the project, Newcastle’s ceiling just got significantly higher.
How do you rate Bruno Guimaraes’ impact at Newcastle so far? Share your thoughts in the comments below and follow Jaya9 for more in-depth Premier League analysis.

